The Science of Business Building™
TrueSpace is the leading authority on the operating conditions necessary to prepare a business for scale
We’ve put in the time, money, and hard work to make this claim and have the broadest set of data on companies between $1M - $10M
A ten-year qualitative study of nearly 3,000 U.S. firms
A full quantitative validation of the study with Gallup’s scientists
Development and testing of a predictive assessment instrument to determine capability
Member field testing from November 2019 to the present
The result is a proven framework to build a predictable business with the capability to scale
The beginning of a movement
After our co-founder, Charles Fred, successfully sold his third venture to Xerox, following previous company sales to Moody and Travelocity, he joined forces with his daughter, Jamee, to uncover why some businesses thrive while others falter.
In 2013, driven by Charles's deep-seated desire to assist other entrepreneurs, their meticulous research began. This quest for knowledge saw them partnering with Gallup, marrying rich qualitative insights with robust quantitative data.
The result? The Five Conditions Framework™
Our framework is a predictive model comparing your capability against a national benchmark of top performing firms. The instrument assesses the operational capability of 12 systems within your business.
It’s time to move away from the rapid growth mindset that is destroying so many businesses and move toward predictability.
Our Vision is to be the beacon for entrepreneurs seeking the middle market and all the possibilities that come with it.
Capital markets and the press tend to focus on two main types of companies: startups and big corporations. Yet less than 1/3 of Inc 500’s super - hyped startups ever make it to 5 years, while the relative share of American workers employed by the Fortune 500 has shrunk by nearly 8% over 40 years. Today, we’re seeing a reemergence of the ‘middle market companies’ with $10M - $1B annual revenue. In fact, 4 of 10 U.S. companies now fall into this category - employing 40% of the workforce and driving sustainable economic growth across the country.
Yet, 2.1M small companies are still striving to meet this benchmark – struggling
to access financing, talent or other resources - and wondering how they can reach the middle market. Among them are many women, people of color, and unique innovators who have been in business for years, simply chugging along, desperately in need of guidance, support, regulatory aid, and encouragement to keep going.
That’s where TrueSpace comes in. We built a business to truly represent the unrepresented firms operating from starting from scaling.
Core Values That Drive Us
Experience Creation
Every interaction is crafted with meticulous care, turning moments into memories.
Continuous Learning
We perpetually evolve, fueled by the dual engines of curiosity and innovation.
Community Development
Join TrueSpace, and you’re not just a client - you’re part of an ambitious, like-minded community.
Data-backed Discipline
Our strategies aren’t just effective - they're rooted in rigorous scientific research.
Servant Leadership
We prioritize your growth over everything, leading with transparency, sincerity, and unwavering commitment.
